国产科幻电影中的国家形象建构与传播

曲圣琪 刘芳洲

摘  要：近代以来，西方发达国家对我国存在的负面刻板印象亟待匡正，科幻题材电影既吻合西方受众对科学精神的推崇，又有通过适度淡化社会背景，表现人类共同命运、共通情感的优势，据此线索对电影进行深入研究，可以为我国国家形象的建构与传播，特别是跨文化传播，提供新的空间与可能。文章采用文本分析法，选取了几部在国家形象的建构与传播中具有代表性的电影样本，通过绘制格雷马斯方阵，对样本电影中国家形象的建构进行了分析，认为我国的科幻电影已初步实现了客观、真实的中国形象建构。未来国产科幻电影的创作应继续自觉承载国家形象建构与传播的历史使命，积极探求更多与世界对话的渠道，继续助力人类命运共同体的构建。

关键词：国产科幻电影;国家形象;跨文化传播

中图分类号：J90;G125 文献标识码：A

DOI：10.19881/j.cnki.1006-3676.2021.05.06

Construction and Dissemination of National Image in Chinese Sci-fi Films

Qu Shengqi1  Liu Fangzhou2

（1.Nanjing University of Finance & Economics，Nanjing，210046;2.Shanghai International Studies University，Shanghai，201620）

Abstract：In recent years，developed countries in the West have scrambled to correct their negative stereotypes of China，domestic science fiction movies not only meet the admiration of Western audiences for the spirit of science，but also highlight the two advantages of mankinds common destiny and common emotions by appropriately reducing the influence of social background. Based on these clues，in-depth research on movies can contribute to the construction and dissemination of my countrys national image，especially intercultural communication can provide new space and possibilities. This paper uses textual analysis and selects several film samples that are represented in the construction and dissemination of national image，and analyzes the construction of the national image in the sample films by drawing The Greimath Semiotics Matrix and believes that the domestic science fiction films have initially realized the objective and true construction of the Chinese image. In the future，the creation of domestic science fiction films should continue to consciously carry the historical mission of national image construction and dissemination，actively explore more channels for dialogue with the world，and continue to contribute to the construction of a community of common destiny for all mankind.

Key words：Science fiction movies;Nation image;Intercultural communication

一、研究缘起与选题意义

2019年2月，科幻电影《流浪地球》上映，截至2019年5月，总票房达46.55亿元，刷新了国内电影史上国产科幻片的纪录。[1]商业表现喜人的同时，该片的社会效益与跨文化效应更引人瞩目。一方面，国内媒体高度肯定了该片的人文价值，例如，中央电视台《焦点访谈》节目组充分肯定了该片从精神内涵层面对习近平总书记提出的“人类命运共同体”伟大号召的响应，称该片“具有深沉的人类命运共同体情怀”;另一方面，影片同年登陆Netflix，被译为28国语言播出，是国产电影借“流媒体”出海的首例[2]，吸引了国外多家权威媒体的关注，《金融時报》和《纽约时报》先后刊发深度报道，讨论其海外传播的“热遇”现象。……